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Google Updates
AMP or Accelerated Mobile Pages is a project launched by Google in February of 2016 to rival Facebook Instant Articles. Since then, Google AMP has outlasted Facebook Instant Articles both in terms of usage and use in SEO. As the name suggests, the technology allows websites to render the mobile-ready version of their web pages....
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Why is Website Speed important? Even a single second of delay in website load time can affect page views, conversion rate, and even customer satisfaction. Web pages that take more than 3 seconds to load suffer abandonment by visitors. Time is of the essence for an online business. Therefore, it’s important to improve website load...
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Though there are several plugins available to fix the frequently observed issue of render-blocking JavaScript and CSS in above-the-fold content, it is important to know what exactly is going on behind the scenes. This is so because plugins available for handling the issue have a number of configurations and options to set up. So, it’s...
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Accelerated Mobile Pages, or popularly known by the acronym AMP, is an open-source publishing technology led by the tech mogul Google. The project bears the same name as that of the underlying mobile webpage optimization technology. AMP is meant to improve the performance of web content as well as advertisements specifically for accessing with mobile...
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There are over 200 ranking factors managed by Google. Some of them affect SERPs standings immensely while others a little, but they all do matter. Now that we’ve entered the fall of 2017, it’s an opportune time to discuss top 100 Google Ranking factors that will rule the year 2018. Here they are: 1. Anchor...
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SSL, or Secure Sockets Layer, is a group of cryptographic protocols that provide communications security over a computer network! If it went over your head or didn’t make any sense then, in simple words, SSL is responsible for making your information entered to a website encrypted and safe from evil intent of hackers, spoofers, spammers...
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There are several reasons why you need to focus on the speed of your website. First of all, if your site is too slow to load then it is less likely to attract new visitors and even retain regular visitors. Keeping track of your website’s load speed is important to succeed. You need to check...
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Tez is a Hindi word that translates to “Fast” or “Swift.” Launched on September 19, Google Tez is a mobile payments app from the Tech Mogul Google. The app is specifically targeted at Indian users. Tez app operates by making use of the Unified Payments Interface (UPI) developed by the National Payments Corporation of India...
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All of us must have used Google Maps at some point in our lives and it’s difficult to deny that it is an immensely useful tool. Surely, Google Maps is incredibly amazing as Google has spent a substantial amount of time in refining and enhancing the functionalities of the app, and the results are evident....
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According to Google, 97% of consumers search for local businesses online. Having this in mind, it’s a good idea to make sure your profile on the number one world’s biggest search engine is clean and clear, and that you’re providing your potential customers with the information they need to decide whether to visit you or...
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