As the world is becoming exceedingly virtual, the world is accepting internet marketing as primary marketing strategy.
If you run a Google search for ‘best travel agency in Miami’, you will get more than 14 million results.
14 million is huge competition but nothing that strategic SEO can’t handle.
In addition to initiating a specific content marketing strategy, Digital Marketing for travel agency recommends that you get listed with reputed directories online.
This helps in maximizing visibility so more people can come across the services you offer.
The virtual media too offers the option of paid advertising but it’s a costly affair, one that most marketing experts advise against.
According to AdWord’s keyword planner, if you want to run a campaign for a keyword like ‘best travel agency in Miami’ or tour operator in Miami, or Miami vacation, you may have to pay around $3 cost per click.
This means every time a person clicks on the advertisement and lands on your website, you will have to pay the cost per click ($3) for the service.
Paid advertising doesn’t come with a conversion guarantee.
So, if you want at least 500-1000 people to come to your website through the advertisement, you may have to pay as much as $1500-$3000.
So, all this money guarantees just hits and clicks but not conversion. Well, Travel Agency SEO doesn’t either but it doesn’t cost so much and offer the same.
In fact, the SEO deals are a much better bargain compared to paid advertising.
With strategic SEO, you can get the top position on Google with organic traffic. Organic ranking and traffic are two important factors influencing the crowd. So, if you want to build trust and authority online, SEO is the way to go.
Not to mention, it is a major money saver!
|Keyword||Min search volume||Max search volume||Competition|
|travel agency miami||1,000||10,000||Medium|
|miami tour company||1,000||10,000||Medium|
|miami bus tours||1,000||10,000||Medium|
|miami city tour||100||1,000||Medium|
|miami boat tours||1,000||10,000||Medium|
|miami sightseeing tours||100||1,000||Medium|
|miami beach tours||100||1,000||Medium|
|miami beach boat tours||100||1,000||Medium|
|miami day tours||100||1,000||High|
|tours from miami||100||1,000||High|
|miami tour package||100||1,000||High|
|trip to miami beach||100||1,000||Medium|
|trip to miami florida||100||1,000||Medium|
|trips from miami||100||1,000||Medium|
|travel agency miami fl||100||1,000||Medium|
|miami city tour bus||100||1,000||High|
|miami holiday packages||100||1,000||High|
|best miami tours||10||100||Medium|
|best tours in miami||10||100||High|
|best travel agency in miami||10||100||Medium|