Category: Google Updates

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What is E-A-T in Google Ranking Metrics and Why is it Important?

E-A-T refers to Expertise, Authoritativeness, as well as Trustworthiness. The origin of the concept is from the search quality of the Google guidelines. The E-A-T algorithm is one of the common factors which is used by Google for evaluation of the overall quality of any web page. As Google suggests, the quality of a page

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SEO Log File Analysis: Introduction, Uses & Its Benefits in SEO

What is Log file analysis? Log File analysis is considered to be one of the prominent technical SEO tasks. This makes us aware of how Googlebot along with other types of users as well as web crawlers interact with one’s website. With the help of a log file, you can easily receive valuable insights which

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Track Your Business Insights with Google My Business – Call History Data Feature

Likewise, with most new Google My Business includes, the rollout can be moderate and phased. The further call history information that is currently appearing inside the dashboard on the desktop is the same. We’re now seeing what resembles the last stage before full rollout, where the feature is entirely accessible for specific listings. John Smith

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Google maps marketing: 10 expert tips to rank higher in 2021

Google maps have been a saviour in many aspects, like coordinating the GPS tracker with the map while driving or finding a location in an unknown place. When we hear about the G-maps, the first thought that comes to our mind is location. Right? Yes, to the most extent, it’s true because maps are meant

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Keyword Stuffing in Google My Business – How Ranking Metrics Works

Keyword stuffing has been a serious discussion in the Google My Business world for some time now. What is Keyword stuffing? As indicated by Google, keyword stuffing is “the act of loading a page with keyword or numbers trying to control a site’s ranking in Google list items. Frequently this keyword shows up in a

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Everything You Need To Know About The BERT Update

How to update your SEO and content marketing keeping the BERT update in mind If you’ve ever performed a Google search that returned irrelevant answers, you know how frustrating it can be. That’s why Google’s 25 October 2019 BERT update is so significant. Arguably the most important update since RankBrain in 2015, BERTaims to help
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Advanced SEO Tips: How to Use URL Inspection Feature in the Google Search Console

URL inspection feature in the Google Search Console is an important that you must know how to use in the right way.

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Google My Business is Testing New Console Design – What’s the Opportunity for You?

It all began with Ben Fisher’s tweet on May 9 when he shared a screen shot of the new dashboard for Google My Business.

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Google June 2019 Core Update – How It Can Impact Your Business

Google Core Updates are not new, but what’s different about the latest June 2019 update is that unlike the previous ones, Google pre-announced its rollout this time.

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Mozilla Blocks Google Analytics: Why It Matters for Your Business

Google Analytics’ status as an indispensable tool to track and analyze target users and their preferences, it was only natural for businesses to feel jittery when Mozilla started blocking it recently.

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Google’s Search Engine Console Affected Due to Deindexing Bug

de-indexing bug has been identified. Even after Google stated that the bug has been fixed, there were problems in the reports. Not only this but the URL inspection tool which Google itself told SEOs to go and check in order to know the correct status of the page itself has problems.

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Why Local Businesses Will Need Websites More than Ever in 2019

local businesses without a proper website are missing out on so many opportunities. If you are also amongst them, and you have not yet decided