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    How Google Algorithm Updates Affect Your SEO Strategy

    Penguin, Hummingbird, and Pigeon are the updates which have been developed in Google’s constant effort to increase the relevancy of search queries  to the results in SERPs. These changes to the ranking algorithm and core engine are also a way to penalize “black-hat” techniques. While Google regularly releases updates, there have been a few changes

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    3 Important Social Data Metrics You Must Monitor

    The Social Data that you have managed to gather till date is the most valuable marketing assets you’ll ever have. It can provide you ideas for the foundation for any strategy and also help you in optimizing any program. So what exactly should marketers pay attention to when it comes to these stats? How to start

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    How to Decide the Budget For SEO Services

    The world of SEO is fast evolving and many golden tips and tricks of yesteryears have been turned useless by the RankBrain, the epic Google’s algorithm. This has posed innumerable challenges for businesses whether they’re small or big irrespective of the industry and sector they’re working. All of these businesses understand the importance of organic

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    5 Proven Ways to Improve Your Facebook’s Organic Reach

    When Facebook first began offering a business for professional pages, companies took advantage of it to increase the reach of their brand. With time Facebook got smarter and restricted the reach, forcing companies to pay for their promoted posts. In fact, during the span of the last few years, organic Facebook reach has dropped by

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    6 Content Marketing Tips For SEO Benefit That You Must Know

    Many SEOs, these days, are well aware of the benefits of content marketing for SEO purpose.  If you’re not been able to prioritize it, you can’t win the race. You must do so if you have not won the race. So what are the right steps to prioritize content? Keep reading this post to know.

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    Why You Should Have a Responsive Web Design

    You have a site designed for desktop users and another one specifically developed for mobile users. But, is it possible to have a site that is equally favourable to both desktop and mobile users? You can handle this requirement with a Responsive Web Design. This has become a must if you want to rank your

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    How We Increased the Conversion Rate by 500 % without Advertisement

    A legal research firm ‘xxxx’ based in the US (name not disclosed due to NDA Agreement) had very low traffic and almost no leads from the website. The problem was serious as the company was heavily dependent on online marketing for lead generation which was affecting its bottom line. A Broad Overview of the Problem

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    What CMS You Should Choose: Magento vs. WooCommerce

    Which came first—hen or egg? One can debate endlessly without worrying to reach a conclusion. Similarly, nothing is more fascinating than debating on “Magento vs. WooCommerce” for ecommerce folks. This is one of the most classic debates in the field of CMS development. Let’s see a classic debate on Reddit: Overview of E-Commerce CMSs Both Magento

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    8 Amazing Facebook Lead Generation Strategies That Can Increase Your Revenue By 200%

    Every business, whether it’s big or small in whatever industry or sector they’re operating have just one goal. What is it that? All of them want to sell more. And to do that they need to generate more leads. They try hard to reach every place wherever their prospects are. Facebook, where more than 1.5

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    4 Lesser Known Ways to Do Keyword Research That Pros Don’t Want to Reveal

    In spite of all hype about the death of keywords, it’s still there—very much alive and kicking. However, most SEOs are doing it in a primitive way. We have chosen some uncommon ways to perform this task. It will require you to think out of the box and put that extra effort. The benefit, however,

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    4 Common Ecommerce SEO Tips That Can Skyrocket Your Sales

    Do you run an e-commerce business and own a website for it? Are you keen on optimizing the performance of your e-commerce site, especially from the SEO point of view? We are not going to suggest a complex process; you just have to make some minor alterations that will eventually make a big difference in

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    Looking to Hire an SEO Company? Reading This Post Can Actually Save Your $10, 00,000

    I am looking to hire an SEO firm in India for my ecommerce business. I am discussing with some of the vendors.” “I have really got a bargain SEO deal. My vendors have agreed to take care of entire SEO effort in a dirt-cheap price! I can’t let it go.” Do you also talk like

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    A Complete Insight to Conversation Optimization

    Marketing has seen a shift from plan based to marketing which is data-oriented in the e-commerce arena. But this has a downside as well. The industry blindly follows trends. For example, if a company comes out with a new implementation by changing the layout and claiming a 20% increase in sales the entire industry goes

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    Content Marketing – One Term Many Roles

    In current scenario every brand that strives to create a brand image and is keen on creating a persona for their brands are all working big time on content marketing ideas and strategies on regular basis. So what exactly is it and why is there such a buzz around it. Simply put content marketing is

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    How to Make Your Brand a Hit on Facebook Right from the Start

    This article is to give a complete understanding on what works and what needs to be avoided while launching your brand promotion activity on Facebook. Before we hit the start button there are certain thumb rules to keep in mind. Primarily we need to understand some basic house rules before we enter this vast domain

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    Cheapest and Quickest Way to Market on Instagram – Beginners Guide for Newbies and Entrepreneurs

    Instagram has taken the world by storm in the field of visual marketing where photos and videos are shared by over more than 600 million active users. It’s a way to share moods, genre and niche to like minded people out there. Followers keenly wait for their icon or ideals brands to upload latest news

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    Top 10 Ways to Generate Leads for a Startup Online

    Here’s a list of some cool options that have lain neglected in your arsenal so far. Those who are too lazy to use these to the fullest will have to bear the brunt of lack sided approach as market leaps and adopts new technologies. Here’s an easy guide of how and where to start. In

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    Invest in the right way and earn better performance

    Investing in the business doesn’t bring profits or handsome returns, but people looking to have a better reputation as well as returns should invest in the right area depending on the size of the business. The business needs as well as the requirements are easily solved by the professional experts who offer the SEO services

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    Making your Content achieve beyond SEO

    Content marketing Serves a wide range of purpose for organizations, that not only including driving organic traffic to a website but not limited to it only. If you have great content that is generating organic traffic doesn’t mean its all it can do it all for you. The fact is that it is not enough

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    Why no One Comment on Your Blog and What is the Solution

    Silent blog syndrome is one of the biggest worries for bloggers. You spend numerous hours and your hard work into your blog, and if you still find that it remains silent, then it’s a matter of worry. How you can attract people into your blog? What are the technique and tricks that you should use

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